Spain Private Guides was born in the summer of 2020, when Pamela and Dolça first connected through virtual meetings and phone calls during the pandemic.
Our paths crossed thanks to being part of an exclusive association of private guides across Europe—brought together to build and strengthen a network of like-minded individuals during this unpredictable time for the travel industry.
We soon realised we have plenty in common—an understanding of business, a real passion for guiding, and a love of sharing the best of our cultures. More than that, we’re all about turning our knowledge and experience into an exclusive, personalised service just for you. Pamela is often in Spain, whether leading groups or simply enjoying it for herself. Dolça can’t sit still for long; when she’s not working, she’s off exploring the world—and Spain in particular.
Put simply: we know Spain!
To celebrate Spain’s diversity, we design each itinerary as thorough as possible, to make your experience unforgettable. We strongly believe travelling requires responsibility. Therefore we support local communities, we promote eating in local restaurants, buying in small family shops or use public transportation systems. We will show you the highlights together with the unexpected surprises. Including the little spots that don’t make the brochures.
Spain’s population is concentrated in the main cities, mostly in Madrid and Barcelona. Half the country is rather empty and quiet and for that the more interesting. Every city, village, mountain, monument or corner of Spain you visit is unique. Therefore they demand bespoke experience. We will help you make it possible. With over a decade of experience in guiding, both in Germany and Spain, we are experts in putting together custom itineraries for all kinds of travellers.
We only work with expert guides, with years of experience and knowledge. As a result, our collaborators enjoy conversation, exchange ideas, and adapt to each group rather than regurgitating scripts! Our aim is that your guide and your tour will help you feel “at home” in Spain.
It is about the stories of a city, the flavours, sounds, smells, and the people whose actions breathe this into life. It is a conversation about a place and its ideas, an opportunity to share the lived experience of the modern culture framed and explained by learning about its history.
Travel for its own sake is a fairly recent development. Before the middle of the last century, few people travelled outside their home towns. Travelling to the next town was a great adventure! Visiting another country was for the impossibly wealthy and/or eccentric. Now and especially post-Covid we aim to step back from what the travel and tourism industry has become. There are more people travelling and more choices are available. At Spain Private Guides we believe in slow tourism, in tasting the real life of a place by supporting local business and rushing less but feeling more. Slowly, with an experienced and passionate guide, we want to bring you into the vast diversity and cultural wealth of Spain.
Finally, we want to encourage a kind of tourism that respects all that this spectacular environment has to offer. A kind of tourism that helps the local economy to flourish, ensuring Spain will be enjoyed by many future generations — locals and travellers. We promote carefully curated tours to feature local gems that other tours either drive past or don’t get anywhere near. Since we hope that our customers experience a sense of the community and see how their visit also benefits locally owned businesses and people.
We want to offer an opportunity to enjoy the natural rhythm of the place itself like locals do!